What makes Alter Ego hats different from other hat brands?

Every Alter Ego hat is a true heirloom piece — hand-shaped, hand-dyed, and designed by me in my Ventura, California studio. Each hat is a one-of-one creation, made from premium real fur felt and naturally dyed using pigments and botanicals sourced from the coastal California landscape. My work merges artisan craftsmanship with a touch of shimmer and soul, creating wearable art that no one else in the world will ever own.

Are your hats truly handmade?

Yes — every single hat is crafted, shaped, sanded, steamed, and finished by my hands. From color to crown, no part of the process is mass-produced or outsourced. Each piece carries the story of the materials, the maker, and the land it comes from.

Where is your studio located?

Alter Ego Hat Studio is located in Ventura, California, between the Pacific Ocean and the golden coastal hills. While rooted in this creative haven, my work reaches a global community of hat lovers, collectors, and artists.

What materials do you use?

I use premium, ethically sourced real fur felt, beaver, rabbit, and nutria — known for their luxurious texture, durability, and timeless quality. These are the gold standards for heirloom, future vintage hats.

Do you offer ready-to-wear hats?

Yes. My Ready-to-Wear Collection features finished heirloom hats available for immediate purchase. Each one is unique, handcrafted, and designed to stand alone as art — perfect for those who want to experience Alter Ego’s craftsmanship without a custom order wait time.

Can I design a custom hat?

Absolutely. My Custom Fit Experience is a personal journey where we collaborate on your vision — from crown shape and brim width to color, texture, and detail. You’ll receive a hat custom fit to your measurements and crafted to express your individuality.

How do I care for my Alter Ego hat?

In general, store your hat in a cool, dry place away from sunlight, handle it by the brim (not the crown), and brush it gently to maintain its shape and sheen.

Do you offer hat making workshops?

Yes — my Alter Ego Hat Workshops are rare, intimate experiences offered only twice a year. Each session welcomes a small group of creatives into the world of hat making, design, and self-expression.

What’s included in the virtual workshop?
The 6-week Virtual Hat Workshop covers:

• Sourcing premium materials

• Essential hat making tools

• Shaping, steaming, and blocking techniques

• Fit, proportion, and styling

• Creative authenticity and artistic vision

You’ll leave with deep knowledge, your own handmade hat, and the confidence to continue your hat-making journey.

What’s included in the in-studio workshop?

The Studio Hat Workshop in Ventura, CA offers everything from the virtual course — and more. You’ll experience hands-on instruction, personal fitting guidance, advanced shaping methods, and creative immersion in my studio surrounded by coastal light, music, and inspiration.

How long does a custom order take?

Custom hats typically require 6–8 weeks depending on the design and dye process. Each one is made with deliberate attention, ensuring that your heirloom is truly worth the wait.

What is your return policy?

Due to the bespoke and handmade nature of each piece, all sales are final. However, I’m committed to ensuring you’re delighted with your purchase — please contact me if you have any concerns.

Can I visit your studio?

Studio visits are by appointment only. I occasionally host open studio events or creative collaborations — subscribe to my newsletter for announcements.